Sponsors / Exhibitors:

Adap.tv builds technology that destroys the inefficiencies of television and video advertising. It delivers a programmatic way to plan, buy, sell and measure across multiple sources, screens and methods of transacting. Adap.tv is comprised of two operational units – the Adap.tv Platform and the Adap.tv Marketplace. The Adap.tv Platform provides advertisers, publishers and ad networks with automated ad trading solutions customized to meet any business goal. As the world’s largest source of video supply and demand, the Adap.tv Marketplace has thousands of sellers and hundreds of campaigns running daily. Headquartered in San Mateo, Calif., Adap.tv has offices in New York, Los Angeles, Chicago, Seattle, London and Sydney.

AddThis, the new brand name for Clearspring Technologies, is the leader in socially connecting publishers, services and advertisers to audiences on the open web. Reaching more than 1.3 billion unique users monthly, AddThis’ social tools and analytics are used on more than 14 million unique domains to distribute and track digital content such as web pages, widgets, and videos to social networks, bookmarking sites, blogs, and more. To learn more visit AddThis.com

Adslot, a publicly traded Australian company (ASX: ADJ), has developed the Adslot Publisher platform to help online publishers increase ad revenues from premium, guaranteed media by streamlining the direct sales process. By automating the sales cycle, costs for publishers are reduced by up to 30% and salespeople have more time to focus on building relationships and generating new revenue streams. Adslot Publisher’s intuitive, self-service interface features the ability to approve and reject advertisers before a campaign goes live, ensuring a publisher’s site quality and editorial integrity are never compromised. In addition, the platform includes an easy to use ad builder, Adslot Create, which provides advertisers a complete toolset to create custom banners that meet the publisher’s specifications. Currently, five of the world’s leading classified publishers in four countries use Adslot Publisher including The REA Group, Carsales and SeLoger.

AOL Networks enables the world’s top marketers and media brands to reach consumers across desktop, mobile, tablet and connected TVs with impact through premium experiences, programmatic buying and performance driven campaigns. We are the global partner of choice for leading publishers, advertisers and agencies seeking to maximize the value of their online brands.

With a growing global circulation (now more than 1.5 million including both print and digital) and a reputation for insightful analysis and perspective on every aspect of world events, The Economist is one of the most widely recognised and well- read current affairs publications. The paper covers politics, business, science and technology, and books and arts, concluding each week with the obituary. Its website (www.economist.com) offers articles from the past ten years, in addition to web-only content such as blogs, debates and audio/video programmes. The Economist is now available to download for reading on Android, iPhone, or iPad devices.

GeoEdge was founded in 2009 by a team with more than two decades of hands-on technical and online media experience. Through continuous innovation and dedication to customer satisfaction, GeoEdge has risen to a position of leadership in the geo-location market. Our comprehensive solutions provide publishers, advertisers, advertising networks and SEO/SEM professionals the ability to view Web content, exactly as it appears in any location around the world. Thousands of users already leverage our business intelligence platform to perfect the media buying process, gain insight about the competition, streamline global operations and ensure compliance. From our advanced Business Intelligence engine, to our proprietary proxy servers in more than 90 countries and 35 US DMAs, Canadian, UK and German cities, we are committed to pushing the limits and understanding of what is really possible.

Gravity’s mission is to personalize the internet. Through our applications, Gravity understands people’s interests so that our partners can create more relevant experiences for their users. Our goal is to build a smarter internet that helps people sift through the overwhelming amount of information on the web, while delivering a serendipitous experience that exposes them to the breadth and depth of the internet. With our platform, any website will be able to tap into Gravity’s Interest Graph and enable personalized experiences for their users. Brands can leverage an editorial voice to curate a similar experience to their desired audiences.

Infolinks is a global advertising company that makes sense of digital advertising for publishers, agencies and brands. Its In3 platform powers a suite of intent-based advertising products, including InFrame, InSearch, InTag and InText. The products overcome banner blindness to create new revenue opportunities for publishers, while improving results for advertisers. In3 powers the fourth largest publisher marketplace in the world, analyzing over one trillion words a month in real-time and driving revenue for over 100,000 sites in 128 countries. Infolinks is headquartered in Palo Alto, CA with R&D out of Tel Aviv, Israel. Visit Infolinks at www.infolinks.com, find us on Facebook and follow us on Twitter.

LiveIntent solves a universal problem faced by publishers, advertisers and agencies: How to effectively sell and buy email ad inventory. LiveIntent for Publishers (LFP) combines a powerful prediction engine with an ad management and targeting facility that works in the inbox making realtime ad serving a possibility for the first time. Before LiveIntent, buying display in email was operationally inefficient, expensive and unscalable. Limitation imposed by email – no iframes, no javascript, no flash and spotty cookies prevented sophisticated ad buying and serving in email. The LiveIntent Trading Desk for buying real-time ads in email changes the game. Marketers can now leverage rich media takeovers, on-demand geo-targeting, mobile device targeting, frequency control & real-time yield management at scale across the LiveIntent Email Exchange. Publishers include MSNBC, CBSi, College Media Network, Newsweek, DailyBeast and hundreds of others.

Lotame empowers innovative publishers, agencies, and brands to unlock the full value of their audience data with its industry-leading data management platform, Crowd Control. Founded in 2006 with offices in New York, Maryland, Chicago and Boston, Lotame activates first and third-party audience data while ensuring quality, enforcing security and protecting user privacy. To learn how our data-driven platform delivers superior results for leading publishers, agencies and brands, visit www.lotame.com.

MoPub is rethinking mobile app monetization, enabling publishers to understand ad performance and user engagement. MoPub was founded in 2010 by ex-Google and ex-AdMob engineers and product managers that understand the pain points faced by mobile app developers.

OpenX is one of the world’s leading providers of digital advertising technology, enabling businesses to manage and maximize their ad revenue. OpenX products, including OpenX Enterprise, OpenX Market and LiftDNA by OpenX™, provide a comprehensive revenue serving platform by combining ad serving, an ad exchange and a breakthrough approach to yield optimization. OpenX Technologies, Inc. is based in Los Angeles and is backed by leading investors including Accel Partners, Index Ventures and SAP Ventures.

Perfect Market, Inc. is the leading provider of digital publishing software solutions for driving traffic, engagement and revenue. Our products and services are utilized by over 200 premium publishers, including LATimes.com, ChicagoTribune.com, WashingtonPost.com and Comcast.net. Perfect Market’s primary product offering is the Digital Publishing Suite, a comprehensive set of tools that address content recirculation, social discovery, search engine optimization, on-site promotions and ad optimization. These tools enable digital publishers to dynamically adapt the experience for each user in real-time, thereby improving the user experience on site and optimizing publisher efforts to drive users towards relevant actions. Perfect Market also offers Audience Development consulting services for publishers looking to augment our software solutions. Perfect Market is headquartered in Pasadena, California, with offices in New York City, San Francisco and Bangalore, India. To learn more about Perfect Market, please visit us at http://www.perfectmarket.com or email us at info@perfectmarket.com.

Quantcast helps advertisers and publishers better understand, find and access targeted audiences in real-time. Marketers use Quantcast to amplify their targeting and reach consumers who look just like their best performing customers with unprecedented performance and scale. Publishers use Quantcast to directly measure and package their audiences, to win, execute and renew more deals. Ranked Fast Company’s #3 Most Innovative Company on the Web, Quantcast is currently used by the top 10 media agencies and more than half of the top advertising supported publishers. The company pioneered large scale direct measurement of audiences and, today, more than 100 million web destinations have their audiences continually interpreted by Quantcast. With the world’s largest database of human interests, Quantcast enables advertisers and publishers to win and thrive in a real-time digital world where consumers expect, and respond to, more relevant experiences

RadiumOne is the first Dynamic Audience Platform. RadiumOne’s Dynamic Audience Platform (DAP) harnesses social interaction data through its own first party products and delivers audience scale for today’s social Web. Each day RadiumOne sees millions of social sharing interactions from their Po.st, re.Po.st, Expressions, and Via.Me products as well as through various data partnerships. This dynamic data is constantly changing and being updated to ensure the most relevant and timely ads are being delivered. RadiumOne’s direct publisher relationships with top comScore 500 sites and RTB capabilities, reach over 12 billion ad impressions each day. Scale, combined with dynamic audience products and patent-pending ShareGraph™ technology, creates a unique and powerful Dynamic Audience Platform.

Rocket Fuel’s Audience Accelerator division provides an unparalleled full-service audience extension platform. We help sites and networks leverage their data to effortlessly scale their audiences with outstanding results.  Powered by our proven artificial intelligence technology, we enable our partners to model their unique audiences and extend reach for up to 99% of the online universe in the United States. Our full-service team handles set up, training, and execution, including access to industry experts; RFP responses; and detailed, actionable campaign analysis—saving you technology, staff, and infrastructure investment.  Rocket Fuel is the leading provider of artificial intelligence advertising solutions powering advertising across display, video, mobile, and social media. Recently awarded #4 in Forbes Most Promising Companies in America list, Rocket Fuel was founded by online advertising veterans and rocket scientists from NASA, DoubleClick, IBM, and Salesforce.com.

ShareThis is the largest market for sharing and influence across the Web, reaching more than 85 percent of the US population online across more than 1.4 million sites. ShareThis makes content more engaging for publishers and marketing more impactful for brands by tapping into its true influence and value. Based in Palo Alto, CA, the company is privately held.

Yieldex created the first comprehensive, cross-channel revenue and inventory management platform for digital publishers. Our mission is to help publishers fully monetize their inventory. As a big data pioneer, we developed a business intelligence platform that integrates across all major technologies (display, video, mobile), providing a single, unified view of all of a publisher’s inventory. Yieldex’s platform accurately forecasts, plans, manages and prices inventory across all revenue channels
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